A better understanding of Quebec youth and their relationship with culture Launched in October 2023, the Cultures-tu? communications campaign highlighted the views and voices of young people on culture in Quebec. The aim of the initiative was to proudly show, through their eyes, how young people perceive and consume culture.
Accompanied by three inspiring ambassadors, Camille Felton, Xavier Watson and Richardson Zéphir, 26 emerging talents showcased their ways of experiencing Quebec culture in more than 30 video portraits and “megaphone” capsules. This link will open in a new window, broadcast on social media during the fall and winter of 2023.
Aimed at 15-24 year-olds, a national survey in French accompanied the campaign, from November 8 to December 10, 2023. More than 292 young people took the time to complete the survey.
For results, visit cultures-tu.ca
Funded by the Ministère de la Culture et des Communications and supported by a vast network of partners, this youth campaign is part of the Plan pour consolider, faire briller et propulser le milieu culturel.